To give or not to give, that has been the question plaguing many bands, especially the Indie bands for quite some time. One side says " We spend thousands of dollars and thousands of hours on our music we need to make money!" The other side says " We spend thousands or dollars and thousands of hours on our music and we want it heard!" Who is right here?
Well they both are. Many people are clueless to the fact making music costs a lot of money and a lot of time. Bands, especially Indies, foot this bill out of their own pocket and rarely make it back. Many people think it is 'only' a song, why cant I have it for free? And some will not pay for a album if they have NO idea of what they sound like, and rightfully so. But what is the solution?
In my opinion, a recent article on www.discmakers.com blog hits the nail on the head. In Free Music = Free Advertising = Smart Business, Dexter Bryant makes the valid point: Songs are the best advertising tool any musician has and a select few can and should be used to advertise. And yes, this means GIVE them away.
As soon as bands see that their songs are the best product sample, business card, advertisement that they have, they will see an increased fan base, and increased in actual sales.
Kudos to Mr. Bryant! Great to see someone plainly state Free Music = Free Advertising = Smart Business
Now, what say you? SHOULD Bands , especially Indies, just give it away?
Have you or will you buy from those who do so?
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